Thought Leadership

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Not Everything That Counts Can Be Counted - Not Everything That Can Be Counted Counts

Lately, I’ve been spending a lot of time thinking about indicators of effectiveness. Whether I hear debates about taxes, education or health reform, I find myself feeling  frustrated – hearing people take positions but not stop to ask the question, “What indicators can we track to know if we’re being effective?” Or as Einstein once said, "Not everything that counts can be counted and not everything that can be counted, counts."

Mirror, Mirror: The Sequel

My most recent post looked at leadership and project delivery  in design and construction companies – and noted a stark discrepancy between how companies portray themselves and real internal capacity.

The gap between a company’s green marketing and it's true capability is also increasingly evident in company infrastructure and partnerships  – the internal foundation upon which projects are built, and the external relationships that are essential for success.

Mirror, Mirror On The Wall, Who’s the Greenest Company of All

This fall, we’ve been pounding the digital pavement to get a sense if design and construction companies are as sustainable as they say they are. The 300 plus results we’ve received to this point have validated what we’re anecdotally known for years: that there is a sea of disconnect between a company’s marketing and capabilities.

One of the most striking observations is how widely perceptions vary, especially within the same company. I’ll share the interim results and observations from the survey below.

Coming Full Circle: Reflections of a Recovering Architect

Being the founder of a green building non-profit, most people tag me as an “environmentalist” and assume my motivations for leaving mainstream architecture were to save the planet, protect natural resources and improve public health. While these things are factors, they alone didn’t set my path.

The 12 Step Program Towards Sustainability

It often feels like our nation behaves like an alcoholic – consuming excess natural resources despite excessive warning signs and economic, social and environmental hangovers. We put up a good front and make it seem like our addiction isn't a problem. But who are we fooling?

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